Iโve been quietly working on something special...
Now itโs out in the world.
My thoughts on AI and its role in transforming modern reputation management have just been published in the 5th edition of:
๐ฅ๐ฒ๐ฝ๐๐๐ฎ๐๐ถ๐ผ๐ป ๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐บ๐ฒ๐ป๐: ๐ง๐ต๐ฒ ๐๐ฒ๐ ๐๐ผ ๐ฆ๐๐ฐ๐ฐ๐ฒ๐๐๐ณ๐๐น ๐ฃ๐๐ฏ๐น๐ถ๐ฐ ๐ฅ๐ฒ๐น๐ฎ๐๐ถ๐ผ๐ป๐, ๐๐ผ๐ฟ๐ฝ๐ผ๐ฟ๐ฎ๐๐ฒ ๐๐ผ๐บ๐บ๐๐ป๐ถ๐ฐ๐ฎ๐๐ถ๐ผ๐ป, ๐ฎ๐ป๐ฑ ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น...
Just left the stage at the Crisis Comms Bootcamp in Chicago. Here's a quick snapshot of the ๐ณ๐ถ๐๐ฒ ๐ธ๐ฒ๐ ๐ถ๐ป๐๐ถ๐ด๐ต๐๐ from my keynote, "Crisis Communications in the Age of AI":
1๏ธโฃ ๐๐-๐ฑ๐ฟ๐ถ๐๐ฒ๐ป ๐ฐ๐ฟ๐ถ๐๐ฒ๐ ๐ต๐ฎ๐ฝ๐ฝ๐ฒ๐ป ๐ณ๐ฎ๐๐ โ ๐๐ผ๐๐ฟ ๐ฟ๐ฒ๐๐ฝ๐ผ๐ป๐๐ฒ ๐บ๐๐๐ ๐ฏ๐ฒ ๐ณ๐ฎ๐๐๐ฒ๐ฟ.
In a world where a deepfake can ignite a global controversy overnigh...
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I just uploaded a new explainer video, walking you through how to use AI โ specifically, OpenAIโs Operator โ to build a smarter, more targeted media list. If youโve ever spent hours compiling journalist contacts and refining your outreach strategy, this oneโs for you.
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Whatโs different about A...
The AI Agent Revolution Is Here โ But Most PR Teams Arenโt Ready
AI agents were aย hot topic at SXSWย this year, and for good reason. These advanced AI-powered assistants are moving beyond simple automation and becoming essential tools forย media research, content generation, and PR strategy.
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๐ย Th...
